About Us
Learn about the interesting history of HARIBO!
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1920
Our Humble Beginnings
HARIBO was founded on December 13, 1920, by Hans Riegel in Bonn, Germany (HAns RIegel BOnn). Original HARIBO products were made by Hans with nothing more than a bag of sugar and the tools in his kitchen.
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1922
Introducing the Dancing Bear!
In 1922, Hans Riegel invented the Dancing Bear, the precursor to the now iconic HARIBO Goldbear.
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1946
New Leadership
Founder Hans Riegel died in 1945. In 1946, Hans's sons, brothers Hans and Paul Riegel, took over the company. Dr. Hans Riegel, Jr., handled the business, while Paul Riegel handled the production.
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1960
Introducting the Goldbear!
HARIBO Goldbears were released in 1960 and became an instant favorite. The German Patent Office officially recognized the Goldbear as a registered trademark in 1967.
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1982
Expansion
In 1982, HARIBO journeyed over the Atlantic and set up a United States office in Baltimore, Maryland.
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2015
US Relocation
HARIBO officially established headquarters in Rosemont, Illinois, after relocating from the office in Maryland established over 30 years before.
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2017
US Factory
HARIBO announced plans to build its first production facility in North America in Wisconsin.
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2020
Celebration
HARIBO celebrated its 100th anniversary on December 13, 2020. Here's to another 100.
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